Dozens of Product Launches and Announcements Planned for Web 2.0 Expo New York 

Inaugural New York Event Serves as Platform for Global Web Industry SAN FRANCISCO, Sept. 8

SAN FRANCISCO, Sept. 8 /PRNewswire/ -- O'Reilly Media, Inc. and TechWeb,
today preview product and market announcements that will be made at the
upcoming Web 2.0 Expo New York. Web 2.0 Expos are the leading global
gatherings of developers, designers, marketers, and business professionals
building the next generation Web. Web 2.0 Expo New York happens September
16-19, 2008 in the Javits Convention Center and will welcome over 120
exhibitors. Registration is now open at ny.web2expo.com.

"The companies that are making their announcements in New York recognize
the power of Web 2.0," said Jennifer Pahlka, Web 2.0 Expo General Manager and
Co-Chair. "Web 2.0 Expo New York is clearly meeting a need in the market.
We're gathering the community and providing a platform for the most innovative
industry in our economy today."

The line-up of Web 2.0 Expo New York exhibitors making announcements or
demonstrating new products for the first time will grow as the event nears and
currently includes:
BlueArc presents the Titan Series of hardware-accelerated network attached
storage. Titan enables Web 2.0 companies to cost-effectively scale their
storage infrastructure to meet the unprecedented demands created by serving
thousands of simultaneous users under unpredictable peak loads 24×7. Booth
#1416.

Briz.com unveils its new online community, combining business networking,
business blogging, customer management, and local search to create a powerful
Web 2.0 platform targeted towards SMB owners. Visit the Briz booth (1717), or
visit: http://www.briz.com/learn-more.cfm

Citadel Rock Online Communities Inc. will be joining with the TikiWiki
open source community to showcase collaborative customer support and wiki-
based event management at Web 2.0 Expo in New York on September 17-18, and to
demonstrate capabilities of the latest TikiWiki 2.0 platform released the
month prior.


Conduit, a leading provider of website syndication solutions, introduces
new methods to gadgetize content and applications, and syndicate them to a
network of 38,000,000 users. The company also announces that it grew its list
of web publishers to more than 180,000, won several industry awards, and
doubled its staff size.

ConTrust, "Content you can trust," will unveil an innovative early
availability SaaS solution to tackle social media risks and threats; with this
launch ConTrust enables media platforms to moderate UGC in real time, enhance
their end-user experience, optimize on operation costs and thus realize their
full business potential.

Curl, the enterprise RIA Company, will be making two announcements during
Web 2.0, including the Beta update release of Curl's RIA platform, code-named
Nitro, and a new program to grow its developer community.

Eluma, a provider of Internet productivity software , will announce its
new Facebook application, "Collections"; demonstrate new features including
read-write Web portal access and new sharing capabilities; and launch "Eluma
Private Label" which offers online content providers a unique way to drive
traffic and increase loyalty with their visitors.

Ifbyphone, the innovative telephone application platform company, (on
Sept. 15) will announce the release of a powerful new Smart Conference Calling
solution with an easy-to-use application programming interface (API) that Web
developers can utilize to add "smart" conference-calling capabilities to the
websites they build for businesses of any size.

Intridea will introduce Present.ly, a secure Twitter-like short-form
enterprise communication tool that provides a revolutionary way for company
employees to let others know what they are working on, tap the collective
knowledge of colleagues, and track relevant information in real time via the
Web, mobile, IM and more.

KonoLive will be debuting its official public beta at Web2.0 Expo NY.
KonoLive is the collaborative work companion that defines the future of
knowledge sharing. KonoLive lets you engage your social and business networks
to contribute to your everyday activities, empowering teams and individuals to
get things done, together. http://www.konolive.com

Lithium Technologies, provider of the leading on-demand enterprise social
media platform, will unveil details around the launch of its latest client
services offering to help enterprise companies realize measurable business
benefit from social media; as well as Lithium Blogs, which extends the unique
social capabilities pioneered in Lithium's community platform.

LiquidPlanner, the first online project management software that enables
teams to capture and manage uncertainty, will be announcing a number of new
collaboration features at the Web 2.0 Expo aimed at helping companies realize
the benefits of social project management.

LiveWorld launches a new product that creates Instant Contextually
Relevant Community for brands. This new product, to be unveiled on Sept 16,
2008, brings every page on a web site alive with online community, a new easy
intuitive approach to social networking and deploys in minutes.

Microsoft will be on hand to discuss the enhancements available in the
latest version of Windows Internet Explorer. Internet Explorer 8 Beta 2 was
released in four languages last month and includes improved search,
navigation, interoperability, security, privacy, and partner opportunity.

Octopz, an award-winning online collaboration software, for creative
professionals working with digital media, is announcing the latest release of
its secure and extensible collaboration platform with expanded customization
and branding capabilities -- including the ability to embed an Octopz button
within existing applications and workflows -- making online collaboration
instantly accessible.

Rackspace Hosting, the world's leader and specialist in hosting, will
announce Platform Hosting, a new hosting solution designed for companies with
in-house IT experience, on September 18th. Rackspace is changing the way
businesses worldwide buy IT and Platform Hosting is a new option for
businesses looking to reduce IT costs.

SharedBook is announcing Smart Button technology, changing the economics
of publishing. Smart Button technology empowers both the individual to
assemble content into a professionally printed book and the brand to create
virtual books for sale. Visit SharedBook.com -- we'll show you how our current
clients are using it now!

SimpleFeed (Booth 19) unveils Version 3 of its market leading RSS
Publishing and Analytics Service. An update two years in the making, Version 3
now enables business managers to instantly create, manage, mash-up and measure
RSS Feeds from any corporate content source including search results, web
pages and data feeds.


Site9, Inc. announces the release of ProtoShare 2.0, the collaborative
website development tool. With new features specifically tailored for large
companies and agencies, ProtoShare 2.0 improves communication and productivity
within a project team, and between agencies and clients, with real-time
feedback on creative content and clickable wireframes. Booth #1307.

Siteworx, Inc. is launching Searchable -a new iPhone(R) application-built
by its subsidiary, Axiom.Radio Software, Inc. in conjunction with National
Public Radio's new API. The launch represents one of the first comprehensive
Open APIs introduced by a major national media organization. Learn more at
http://www.siteworx.com or http://www.axiomsoftwareinc.com.

SnapLogic, the SaaS integration company, will announce a partnership and
OEM agreement with a major Wiki and social networking platform provider.
SnapLogic's open source data integration framework enables enterprises to
integrate data on both sides of the firewall and to create custom integration
solutions, including SaaS integrations, mashups and RIAs.
Recently featured in Wall Street Journal and at the forefront of the Web 2.0
movement, SynthaSite will announce the details of its massive 2008 growth, as
well as highlight its future product roadmap and business strategy.


Telligent, developer of the industry leading social networking platform,
Community Server, will unveil its 2009 Telligent product roadmaps along with
plans for the Telligent London office, continued international expansion, its
recent new client wins and additional strategic partnerships.


WebAsyst LLC, Wilmington, Delaware. WebAsyst announces the merger of its
former subsidiary, Shop-Script, into the collaborative online services parent
company, again expanding its comprehensive, affordable suite of online
products. Thousands of existing customers will now benefit from combined
ecommerce, CRM, and intranet capability through their single WebAsyst
accounts.


Yuuguu will unveil details of a new dynamic feature to enhance its simple-
to-use multi-platform web conferencing technology. With this launch, Yuuguu is
building on its powerful tool set, which will allow even more people to take
advantage of its intuitive screen sharing and collaborative working technology
for free. http://www.yuuguu.com

Zahdoo.com will unveil the first ever socio-cognitive networking platform
to help individuals and families effectively manage the daily juggle of
activities, information and relationships. With context awareness, semantic
linking and a range of planning and networking features, Zahdoo delivers an
engaging and productive social experience.

A forum for creativity, engineering, and innovation, Web 2.0 Expo New York
includes a multi-track conference, workshops, an "unconference" program called
Web2Open, a major tradeshow, and many networking events. Web 2.0 Expo welcomes
industry leaders who are participating and exhibiting in this year's show
including Diamond sponsors HP, Microsoft and Salesforce.com; Platinum sponsor
eBay; Gold sponsors Amazon Web Services, Conduit, curl, EMC, Force10, Intuit
QuickBase, Keynote, LiveWorld, UltraDNS, ONEsite, OpSource, S60 and Sun
Microsystems; Silver sponsors Acquia, Ascentium, Awareness, BlueArc,
Coradiant, Dixero, HiveLive, Intel, Jive, Kablink, Kapow, Lithium, Mzinga,
Octopz, Panther, RightScale, SynthaSite, TripAdvisor, WebAsyst and XBOSoft.



* To learn more about the 2008 Web 2.0 Expo San Francisco or to register
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About TechWeb

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business focused on serving the needs of technology decision-makers and
marketers worldwide. TechWeb produces the most respected and consumed media
brands in the business technology market. Today, more than 13.3* million
business technology professionals actively engage in our communities created
around our global face-to-face events Interop, Web 2.0, Black Hat and
VoiceCon; online resources such as the TechWeb Network, Light Reading,
Intelligent Enterprise, InformationWeek.com, bMighty.com, and The Financial
Technology Network; and the market leading, award-winning InformationWeek,
TechNet Magazine, MSDN Magazine, Wall Street & Technology magazines. TechWeb
also provides end-to-end services ranging from next-generation performance
marketing, integrated media, research, and analyst services. TechWeb is a
division of United Business Media, a global provider of news distribution and
specialist information services with a market capitalization of more than $2.5
billion.

*13.3 million business decision-makers: based on # of monthly connections


About United Business Media Limited

United Business Media Limited is a leading global business media company.
We inform markets and bring the world's buyers and sellers together at events,
online, in print, and with the information they need to do business
successfully. We focus on serving professional commercial communities, from
doctors to game developers, from journalists to jewelery traders, from farmers
to pharmacists around the world. Our 6,500 staff in more than 30 countries are
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For more information, go to http://www.unitedbusinessmedia.com